India

Key mobile trends

With over 100 million mobile subscribers accessing internet via their mobile phones, India is a large market with pockets of potential accelerated growth. The rural market and the younger segments of the youth market is still open to first-movers, while the urban market is already showing a strong promise for data revenue. India is currently one of the top five countries in the world in terms of Facebook users and is set to become #1 in terms of total active users by 2015; a large part of them accessing the social media site on their mobile device.

flickr © gautam rishi

Implications

While markets like the rural youth in India may provide a growth opportunity in terms of adding new subscribers and customers, the urban areas driving future market demands. Discover the implications for mobile and handset companies in the region in the mobileYouth 2012 Report.

india mobileyouth data charts

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